Want to attract great freelance clients? You've probably tried content marketing and cold pitching – but what about PR? My guest for this episode is Melissa Hobson, a PR consultant who is here to help us with how to get started with PR and get those all-important eyes and ears on our businesses. We discuss:Why you shouldn't overlook PR as a strategy to attract clientsMelissa's "tea and biscuits" PR strategyHow to identify the right outlets and prepare your pitchHow to get over the fear of speaking to journalistsPlanned vs spontaneous PR tacticsGet bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comMentioned in the episode:HARO: https://www.helpareporter.com/Help a B2B Writer: https://helpab2bwriter.com/#prrequest: https://twitter.com/hashtag/prrequestSay hi to Melissa:Website: www.melissahobson.co.ukLinkedIn: Melissa HobsonSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comAsk a question for a future episode via voice note on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.

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