Jessica Smith oversees revenue generation for Angel City FC, the widely celebrated, celebrity-backed women’s national soccer team that will play in a brand new stadium in Los Angeles in 2022. Jess is responsible for the 10% sponsorship model where funds from each partnership benefit the club's pillars of Equity, Essentials, and Education. She is a proud Mom of two young girls, a skilled relationship-builder, and a business leader with a passion for designing revenue models with purpose. In this episode, Jess talks about the influx of brands and categories that are putting their dollars behind Angel City… well before they have stepped foot on the pitch, how GenZ will influence the future of the sports sponsorship model… and why HER leadership strategy.. To always do what is right, NOT what is easy – has taken her far, as a parent AND a professional, in her journey to the top.This podcast is produced by WINS.media, a PR agency on a mission to influence gender equality in the C-suite across sports, entertainment, and the greater media. To learn more about the services WINS provides to woman-owned and led businesses, visit https://www.wins.media.

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