The Gravity of Guilt: How Guilt Influences Our Purchasing Decisions

12/10/2025 10 min Episodio 30
The Gravity of Guilt: How Guilt Influences Our Purchasing Decisions

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Episode Synopsis

In this episode, we delve into the often overlooked emotion of guilt and its profound impact on our buying behavior. From charity donations to eco-friendly products, we explore how marketers leverage guilt to sway our purchasing decisions and how we can better understand this complex emotion to make more informed financial choices. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com
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