What happens when you build a beautiful, content-rich website but forget to create the "front door" for search engines? In this episode, we dissect a real SEO audit that reveals why a Houston personal injury law firm's 46-page website was completely invisible to potential clients.Our deep dive covers the fundamental website architecture mistakes that plague thousands of businesses, from missing Google Business Profile categories to chaotic internal linking structures. You'll discover why treating your website like a well-organized library is crucial for both user experience and search engine visibility.Key takeaways include the four-step recovery plan that transforms confusing website structures into clear, navigable paths that Google rewards with higher rankings. Whether you're a business owner frustrated with low website traffic or a marketer looking to understand SEO fundamentals, this episode provides actionable insights you can implement immediately.The bottom line? The same logical structure that helps your customers find what they need is exactly what search engines are looking for. Build for humans, and you automatically build for Google.

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