Cara Liberati is a Head of Business Development at WalletConnect, a startup that builds web3 communication protocol enabling interoperability between wallets and dapps across chains. WalletConnect has integrated with 500 wallets and 6,000 apps, and it has raised $25m from Shopify, Union Square Ventures, Coinbase Ventures, ConsenSys, Circle Ventures, and many others.
🎥 In this episode Cara shares invaluable insights on key strategies for customer acquisition in Web3, the successful tactics WalletConnect employs for building strategic partnerships, and learn more about Cara, who is not only Woman in Web3 but also active supporter of female founders.
🎧 In this episode Cara shares invaluable insights on key strategies for customer acquisition in Web3 and the successful tactics WalletConnect employs for building strategic partnerships. Learn more about Cara, who is not only Woman in Web3 but also active supporter of female founders.
🎥 Watch on YouTube: https://youtu.be/9gkyBnKKD2Q
► More about WalletConnect:
https://walletconnect.com/
https://twitter.com/walletconnect/
https://discord.com/invite/kdTQHQ6AFQ
► Follow Cara Liberati:
https://twitter.com/NFTequilaa
► Follow Violetta Chekan:
https://twitter.com/violettechekan
⁠https://www.instagram.com/violettechekan/
⁠https://www.linkedin.com/in/violettachekan/⁠
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Trailer and intro
What problem is WalletConnect solving?
Entering intro blockchain and Cara’s role at WalletConnect
Web2 vs Web3 Business Development: Key differences in customer acquisition
Adapting business strategies for crypto market cycles
Ensuring long-term value in rapidly evolving blockchain market
Zero to One: Identifying the first use cases in startups
Effective strategies to find customers in Web3 and close the deals
Top 3 essential tools for effective customer outreach in Web3
Scaling operations and managing rapid growth in startups
Enterprise Blockchain Adoption: Use cases and market cycles impacts
Woman in Web3: Breaking into leadership position in blockchain
💫 Surprise game of the show - fun questions to the guest speaker about big tech, investments, inspiration
What’s next for WalletConnect
Empowering women in Web3: Cara’s advice for aspiring female leaders

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