Ep.23 | He left Louis Vuitton to build the blockchain you’re already using – Sunny Lu, VeChain

27/10/2025 56 min Temporada 3 Episodio 23

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Episode Synopsis

Sunny Lu, Founder & CEO of VeChain, explains why early conviction, real use cases, and invisible UX are the keys to scaling blockchain to the next billion users.🎥 Watch on YouTube: https://youtu.be/BjpweOMOhOA► More about VeChain Foundationhttps://vechain.org/https://x.com/vechainofficial► Follow Sunny Luhttps://x.com/sunshinelu24https://www.linkedin.com/in/sunny-lu-55456915/► Follow Violetta Chekanhttps://x.com/violettechekan⁠https://www.instagram.com/violettechekan/⁠https://www.linkedin.com/in/violettachekan/⁠__Trailer and introHow VeChain became the invisible blockchain powering enterprise blockchain adoptionFrom Louis Vuitton to VeChain: why Sunny Lu left luxury to build in cryptoThe first blockchain use case with Givenchy and how VeChain proved real-world utilityHow enterprise blockchain scaled globally and tokenized sustainability as VeChain’s long-term betWhat tokenization really means for businesses and how blockchain can help rewarding sustainable behaviorInside VeChain’s latest partnerships with BYD, Tesla and how blockchain monetizes CO₂ savingsThe most resistant industry to blockchain adoption and why banking will follow lastVeChain Renaissance explained – how VeChain is upgrading for true decentralizationWhy decentralization matters and how it can replace inefficient corporate structures✨ If I Had to Start Over – Sunny Lu reveals what startup he’d build in 2025Final message: why the future of blockchain and crypto is brighter than ever

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