Send us a textIn this post presentation Q&A, Ingmar Klaasen, VLDC Co-founder, talks with Kunal Shah of SPK Valo about his presentation on the art of perceptual transformation in lighting design. Through Kunal's journey from the Netherlands' LuxLab to establishing his own practice in Hyderabad, uncover the pivotal role of architectural storytelling and how it can revolutionise client involvement and empower budding designers. Explore Kunal's unique insights into the cultural dynamics between Western and Indian lighting design approaches, and how understanding these nuances can create impactful lighting solutions.Join our engaging conversation with Kunal as he shares his experiences navigating the challenges of catering to diverse lighting preferences. Learn about the importance of communication and the use of storytelling as a tool in the design process. Kunal delves into the layered approach to lighting, highlighting the significance of understanding cultural filters to align design strategies with regional preferences. Whether you're a seasoned professional or an aspiring designer, this episode promises valuable insights into the transformative power of storytelling in lighting design.Aero Hospitality LightingA leading provider of innovative and sustainable lighting solutions for the hospitality industry.Creative Lighting AsiaA leading provider of architectural lighting design and implementation solutions.ERCOA leading international specialist in sustainable architectural lighting with LED technology.Signify Lighting AcademyProviding comprehensive and interactive lighting education and relevant educational resources.Filix LightingPioneering LED tech importer and innovative lighting solutions developer.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showLearn more about our community by visiting www.vld.communityFollow us on Facebook, Instagram, and LinkedIn.If you enjoyed this episode and want to hear more like this, please signup, subscribe and would appreciate a 5-star review!

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