The one about simplicity as strategy, digital experiences, QR code generators and the film “The Mummy” - TG87

19/10/2022 1h 14min Episodio 87
The one about simplicity as strategy, digital experiences, QR code generators and the film “The Mummy” - TG87

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Episode Synopsis

The one about simplicity as strategy, digital experiences, QR code generators and the film “The Mummy” - TG87  00:00:00 Introduction  Here are your hosts, Roger and Pascal.    00:02:35 In the News  A selection of announcements and news releases from the world of marketing and technology that caught our attention.  00:11:11 Content Spotlights  ROGER: Here's Why You Should Embrace Simplicity as a Strategy (and 3 Ways to Do It) by Dave Garrett – Entrepreneur Magazine: https://www.entrepreneur.com/leadership/heres-why-you-should-embrace-simplicity-as-a-strategy-and/434377 PASCAL: 5 New Digital Experiences You Can’t Live Without by Jade Shojaee for ON24 https://www.on24.com/blog/5-new-digital-experience-features-you-cant-live-without/  00:27:51 Marketing Tech and Apps   ROGER: It’s all about writing: Typeshare – Online templates and tips: https://typeshare.co/ Hypefury: Writing personal assistance to grow Twitter Audience: https://hypefury.com/home-2  PASCAL: It’s all about QR codes for your next event and campaign Adobe Express https://express.adobe.com/tools/qr-code-generator QR Code Generator by Bitly https://www.qr-code-generator.com/   00:38:17 This Week in History  Our selection of historical events and anniversaries from the world of science, technology and popular culture.  00:44:06 Creator Shout Outs  ROGER: Mark Masters, We are The Media, for 9 years of sensational newsletters: https://www.linkedin.com/in/markiemasters/ PASCAL: Mike Blumenthal, David Mihm and Greg Sterling the co-hosts of The Near Memo Podcast series https://www.nearmedia.co/memo/  https://www.nearmedia.co/about/  00:49:42 Film Marketing  The Mummy (1999)  Director: Stephen Sommers Writers: Stephen Sommers, Lloyd Fonvielle, Kevin Jarre – adapted from 1932 screenplay by John L. Balderston Music by: Jerry Goldsmith Starring: Brendan Fraser (Rick O'Connell), Rachel Weisz (Evelyn Carnahan), John Hannah (Jonathan Carnhan), Arnold Vosloo (Imhotep), Patricia Velasquez (Anuk-Su-Namun) Kevin J. O’Connor (Beni Gabor), Oded Fehr (Ardeth Bay) Strapline: The sands will rise. The heavens will part. The power will be unleashed. We look at a fun action movie that mixes Egyptian legend with comedy, horror and Indiana Jones style...

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