The one about Influencer Marketing, John Cleese, Apple Clips and Mission: Impossible – Fallout - TG18

11/11/2020 1h 5min Episodio 18
The one about Influencer Marketing, John Cleese, Apple Clips and Mission: Impossible – Fallout - TG18

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The one about Influencer Marketing, John Cleese, Apple Clips and Mission: Impossible – Fallout - TG18 00:00:00 Introduction Here are your hosts, Roger and Pascal. 00:01:31 In the News A selection of announcements and news releases from the world of marketing and technology that caught our attention. 00:09:35 Content Spotlights  ROGER: Four trends that show how influencer marketing has evolved in 2020  https://econsultancy.com/four-trends-that-show-how-influencer-marketing-has-evolved-in-2020/ PASCAL: Creativity - A Short and Cheerful Guide by John Cleese https://www.amazon.co.uk/Creativity-Short-Cheerful-John-Cleese/dp/1786332256 00:22:54 Marketing Tech and Apps  ROGER: it’s all about online events ROGER: Revisiting the Apple Clips App – some exciting news in a massive update. https://www.apple.com/uk/clips/ IFTTT: https://apps.apple.com/us/app/ifttt/id660944635?ct=dbd8af9b-3f64-4fb7-9b01-287f24cbc619 PASCAL: it’s all about Chrome extensions Vimeo Record - a screen and webcam recorder that lets you share video messages straight from your browser https://vimeo.com/features/screen-recorder Save To Google Drive - helps you save web content or browser screenshots to your Google Drive https://bit.ly/3oBwKjz 00:32:35 This Week in History Our selection of historical events and anniversaries from the world of science, technology and popular culture. 00:38:33 Creator Shout Outs PASCAL: Rich Weatherburn - Managing Director of 313 Wealth Management. The Rich Weatherburn Experience Vlog from Rich Weatherburn who's on a mission to educate everyone in how to make their money work for them. https://www.youtube.com/channel/UCt8FVX44XJkLsNzX--tkvPw/featured ROGER: Matt Desmier | Wise Old Uncle: https://www.linkedin.com/posts/mattdesmier_getting-hung-on-personal-branding-is-dangerous-activity-6727884579119632384-pz3w  00:47:12 Film Marketing This week we talk about Mission: Impossible – Fallout. This is the sixth in the franchise and perhaps the most ambitious and thrilling. We look at the marketing of the film and how they used video featurettes to showcase the stunts and build excitement with the audience.  About Two Geeks and A Marketing Podcast   Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing. Roger is a man on a...

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