Artificial intelligence isn’t here to replace radio — but it is coming for the audience’s attention, and it’s doing so on radio’s most important turf: deep personal connection. Dan McQuillin, Managing Director at Broadcast Bionics, joins Kirk to explore how AI and large language models can augment radio production rather than compete with it. Dan shares the fascinating “DanGPT” experiment — an AI version of himself so convincing it won over his wife of 34 years — as proof that AI can be just as personal and engaging as traditional radio. Together, they discuss how radio’s greatest strengths — shared experience, belonging, and community — remain central, and how embracing AI as “Augmented Intelligence” can amplify those qualities. With a growth mindset, AI becomes more than a cost-cutting tool; it’s a creative partner that makes the once-impossible possible. As Dan puts it, we used to have more ideas than time — now, thanks to AI, ideas are the only limit.

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