Why Unqork Said No to Code and Built a $2B Business

27/06/2025 17 min

Listen "Why Unqork Said No to Code and Built a $2B Business"

Episode Synopsis

Welcome to This Way Forward, the podcast where C-suite leaders unpack the bold strategic bets that changed everything.In this episode, Charlie Newark-French sits down with Gary Hoberman, Founder & CEO of Unqork, the enterprise tech company behind a revolutionary no-code platform used by some of the world’s largest insurers, banks, and governments.Together, they unpack the bet that led Unqork to challenge 40 years of software development orthodoxy and build a $2B company without writing a single line of code.The bold strategic betWhile the tech world embraced faster code, better code, and AI-generated code, Gary made a contrarian bet: that code itself was the problem.He set out to eliminate code entirely, along with runtimes, replication, and vulnerabilities baked into traditional software development. The result? A secure, enterprise-grade platform where anyone can build complex applications, and no one ever has to write or maintain fragile code again.In this episode:Why the entire software industry is built on flawed assumptionsHow replication became a hacker’s dream and a CIO’s nightmareThe 300 investor rejections that led to Unqork’s $2B breakoutWhat most people still don’t understand about incentive misalignmentWhy Gary thinks coding was always the wrong solution👉 Subscribe to catch new episodes each month. Every conversation is under 15 minutes and laser-focused on one transformational decision that shaped the future of a company.