E12: Today, based on multiple requests from our listeners, my friend, fellow entrepreneur, and co-founder of Exitwise, Brian Dukes is going to interview me, Todd Sullivan, to help our listeners learn a little bit more about my background and how we came to start Exitwise. We'll take you through the four companies I've started and sold while sharing a few memorable stories about my co-founders, investors, customers, and acquirers that have made my professional journey worth the risk, the sacrifices, and the emotional rollercoaster that is entrepreneurship.A few highlights: (9:36) ... How professional hockey led to the creation of the first big product of Todd's career(18:10) ... The creation of Capball, a meeting with Toys R Us, and a chaotic trip to pitch the product(29:03) ... The Michigan (Ross) MBA program, and the creation of Spirit ShopThis is the first part of a two-part series. We hope you enjoy our conversation.The Wise Exit is an Exitwise Production. Are you a business owner looking to sell your business faster, for more, and with less complexity? Learn how Exitwise's founder-led team helps you maximize your exit value and simplifies the M&A process: https://exitwise.com/ 

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