Another week, another Local Update. But before we dive into today’s show notes, a quick announcement: next week’s episode will be recorded in person at BrightonSEO!Claire and Darren have a busy few weeks ahead. Here are the upcoming events they’ll be speaking at and answering your local search questions:⭐ Claire CarlileWomen in Tech SEO – All Things Local SEO AMA 📅 October 29th | ⏰ 11 AM EST | 💬 WTS SlackSterling Sky Reddit AMA 🔗 r/localsearch — coming soon!⭐ Darren ShawSterling Sky Reddit AMA 📅 November 3rd | 🔗 r/localsearchEmcee at LocalU Global 2026 🎤 January 28, 2026 | 🌐 All-day virtual event 💸 Tickets only $99 until the agenda drops 🔗 Get tickets here: https://localu.org/virtual-2026Alright, now let’s get into this week’s episode. Here’s what we cover 👇📝 Google Local Results Without Call Button - Web Guide Or Bug? (Search Engine Roundtable)📝 Can Your Business Be on Google? A Guide to GBP Eligibility by Business Type (Miriam Ellis)📝 How To: Build A Content Audit Assistant With ScreamingFrog and AI (Ian Lurie)📝 New: Google Business Profile Report Negative Review Extortion Scams (Search Engine Roundtable)📝 A sudden spike in organic search traffic in GA4, but Search Console shows nothing (Dana DiTomaso)📝 AI Citations, User Locations, & Query Context (Yext)

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