Listen " Linkedin Expert Strategies For Success With Al Kushner "
Episode Synopsis
Host: Jeremy Rivera - Unscripted SEO Podcast Guest: Al Kushner - Author of "The LinkedIn Advantage" Website: linkedvantage.com
Episode Overview
LinkedIn expert Al Kushner shares 20+ years of experience on how to leverage LinkedIn for business growth, combining traditional networking strategies with modern AI tools. From profile optimization to video content creation, this episode covers everything professionals need to know about building meaningful connections and driving business results on LinkedIn.
Key Topics Discussed
Profile Optimization Fundamentals
Why your headshot is critical for first impressions
The importance of 5-10 recommendations before outreach
How to optimize your profile for professional credibility
Video Content Strategy
Native video uploads vs. external links
60-90 second educational content guidelines
Why videos get automatically accepted in groups
AI-Enhanced LinkedIn Strategy
Using ChatGPT to enhance influencer engagement
Balancing automation with authentic communication
Why primitive automation tools should be avoided
LinkedIn Newsletter Power
How LinkedIn newsletters bypass corporate spam filters
Creating up to 5 targeted newsletters by industry
Reaching audiences both on and off LinkedIn
Sales Navigator Deep Dive
$99/month investment breakdown and ROI
312% ROI over 3 years according to Forrester study
Advanced filtering and 50 InMail credits
Dynamic background images and activity tracking
Content Best Practices