Taking Risks, Measuring ROI, And Development of Long-Term Strategy in Audio

The Sonic Truth
08/11/2022 33 min
Taking Risks, Measuring ROI, And Development of Long-Term Strategy in Audio

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Episode Synopsis

Season six of The Sonic Truth is here, and we are kicking off by welcoming Katie Boline of Hubspot and Marques Pfaff and Reggie Risseeuw of AdvertiseCast. Katie, Marques, and Reggie sit down Kristin Charron, VP of Marketing at Veritonic, to discuss the inclusion of audio in Hubspot’s marketing strategy, including the ideation, creation, and […]
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