Is Customer Experience the Hidden Driver of Growth?

11/04/2025 26 min

Listen "Is Customer Experience the Hidden Driver of Growth?"

Episode Synopsis

Join Stephen Hodson, Associate Consultant at Noventum, in a compelling conversation with Hilbrand Rustema, Managing Director at Noventum, as they explore the powerful role of Customer Experience (CX) in driving business success.In this insightful discussion, Hilbrand shares his deep expertise on the key factors shaping CX today—highlighting the biggest challenges, the most effective solutions, and emerging trends you need to know.Together, they delve into how a strong customer experience strategy can:Drive customer loyalty and revenue growthReduce operational costsProvide a lasting competitive advantageEnhance employee satisfaction and promote a culture of continuous improvementStephen frames customer experience as the North Star for sustainable, long-term growth—and after this conversation, you might too.

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