PART 3 - All successful salespeople enjoy longstanding, sustained relationships with their customers based on credibility, trust integrity. This type of "Trust Based Relationship" is earned by practicing a combination of professional and ethical behaviour and a non offensive sales approach that demonstrates a true intention to add value to their business.  Once achieved, a mutually beneficial relationship in which price is NOT the only determining factor, is enjoyed. This 3 part podcast containing 10-sales generating principles will help you get there. 

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