Influencer partnerships can either drive real impact or waste your marketing budget.In this episode, I walk you through how to build genuine, long-term relationships with influencers that actually deliver. We’ll talk about how nurturing these connections over time leads to authentic engagement and helps your brand make a lasting impression. You’ll also get practical tips on how to identify the right influencers, keep the conversation going, and set up collaborations that benefit both parties for the long haul.It’s time to take your influencer marketing from short-term gains to sustained growth.Catch me on LinkedIn at theMichaelPachecoFor more strategic marketing that actually works, visit michaelpacheco.coUntil next time,Michael Pacheco

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