If your marketing isn't hitting the mark, it’s time to take a step back and rethink things.In this episode, I dive into how companies can shift their marketing to connect more effectively with their audience. The key? Educating your market on the real value of your product—especially when it’s not quite landing with the people who need it most.I’ll share a real-world example of a medical device company that turned things around by hosting live demos and collaborating with industry experts. The result? Customers started seeing the product in a new light, and the company saw stronger loyalty and a bigger share of the market.This is about how smart marketing can position your product as something your audience can’t do without—and set your business up for real growth.If you want to level up your strategies for marketing education to reach the right audience, this episode is for you. Catch me on LinkedIn at theMichaelPachecoFor more strategic marketing that actually works, visit michaelpacheco.coUntil next time,Michael Pacheco

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