If you’re a property manager trying to grow your business, attract more clients, or finally build that personal brand, social media can feel overwhelming. There’s pressure to show up, post consistently, and know what’s trending… all while running a busy portfolio or managing a team. And let’s be honest, putting yourself out there online can be downright terrifying.But the truth is, social media has become one of the most powerful tools to grow a property management business. It builds trust, creates visibility, and helps you stand out in a crowded market.In this episode of the Property Management Podcast, I’m introducing a new format with shorter, value-packed episodes focused on digital marketing, social media, and online strategies to help you grow your business. As a former TV sports journalist, mum of four, and co-owner of a $1 million real estate brand, I’m here to empower women in property management with the tools and confidence to show up online.I’ll be sharing five key social media trends that are making a real impact right now, why short-form video is still king, how building a personal brand sets you apart, the shift from followers to real community, using AI to simplify content creation, and why storytelling is the future of sales.“I know putting yourself out there can feel scary, but trust me, the rewards far outweigh the fear, and the sooner you start, the sooner you'll see results.”- Kylie WalkerWe explore:Transitioning from traditional careers to property managementEmpowering women in the property management industryBalancing career and family life in property managementIntroduction of a new podcast format with shorter episodesFocus on digital marketing and social media strategiesImportance of short-form video content for business growthSignificance of personal branding in attracting clientsBuilding genuine communities over merely accumulating followersUtilising AI and automation in content creation and marketingThe role of storytelling in effective sales and client engagementDone for You ServicesDone For You Services - https://dfys.com.au/Find out about our Done For You Social Media Management - https://dfys.mykajabi.com/done-for-you-smFind out about our Done for You Lead Generation - https://dfys.mykajabi.com/done-for-you-lead-generationConnect with Done For You Services: https://www.instagram.com/doneforyouservices_/Kylie’s ResourcesProperty Management Growth School: https://courses.thatpropertymum.com.au/TPM-BDMSchoolDigital Marketing School: https://courses.thatpropertymum.com.au/digitalschoolThat Property Mum Courses: https://www.thatpropertymum.com.au/courses/The PM Accelerate Membership:

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