Have you ever looked at someone online and wondered how they built such a confident, consistent presence, one that feels real, effortless, and impossible to ignore? The truth is, it doesn’t start with followers or fancy marketing. It starts with clarity, courage, and the decision to show up when no one’s watching.5  years ago, I walked away from my business, my marriage ended, and I was emotionally and financially stretched. The idea of showing up online,  sharing my story, my face, and my voice terrified me. But I started small, writing about property management, leadership, and mindset. Those early posts grew into courses, a thriving done-for-you services business, and this podcast.In this episode, I share how I built an iconic online presence from scratch, no followers, no marketing plan, just consistency and connection. You’ll learn the exact steps I used to grow my personal brand online, build trust through authentic content, and use digital marketing strategies that attract the right clients. ”Iconic online presence is about being recognisable, relatable, and real. It's about building trust before you ever make a sale. It's about showing up as you, with a clear message, a consistent voice and content that actually connects. Because if people don't know who you are, they can't work with you..” - Kylie WalkerWe cover:What building an iconic online presence in property management really means and how to stand out with authenticityThe 5 essential steps to grow your personal brand and attract more management leads onlineHow to create a clear and confident brand message that positions you as a trusted industry expertWhy consistency and visibility are key to successful property management marketingHow to create authentic content that builds trust, drives engagement, and converts clientsThe importance of having a strong website and online hub that acts as your digital home base where people learn about you, your services, and how to work with youSimple AI tools and automation systems to save time and streamline your marketingThe mindset shifts that help you overcome imposter syndrome and confidently show up onlineJoin my new Course - DIGITAL AND AI ACADEMY🔥Take a look at everything you’ll get inside hereIf you missed my NEW Mastercalss - 5 Mistakes Keeping You Invisible Online🔥Watch the REPLAY HEREKylie’s Resources:Property Management Growth School: https://courses.thatpropertymum.com.au/TPM-BDMSchool Digital Marketing School: https://courses.thatpropertymum.com.au/digitalschool That Property Mum Courses: https://www.thatpropertymum.com.au/courses/ The PM Accelerate Membership: https://courses.thatpropertymum.com.au/accelerate Book a Strategy Call with Kylie: https://calendly.com/kylie-tpm/coaching-call  Kolmeo:...

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