The Neuroscience Behind Identity Loss in Change Communications with Christian Lundberg (CSO, Vocable Communications)

The Only Constant - A Playbook for Change Leaders
28/10/2025 37 min

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Episode Synopsis

What if the secret to transformation isn't overcoming resistance, but understanding what people are protecting?In this week's episode of the Only Constant, Christian Lundberg discusses with Nellie Wartoft how neuroscience reveals why our brains prioritize tribal belonging over problem-solving, the power of asking "tell me more" during value conflicts, and why early AI adopters have more in common across departments than within them.Connect with:⁠⁠⁠⁠⁠⁠⁠⁠Nellie Wartoft⁠⁠⁠⁠⁠⁠⁠⁠CEO of ⁠⁠⁠⁠⁠⁠⁠⁠Tigerhall⁠⁠⁠⁠⁠⁠⁠⁠Chair of the ⁠⁠⁠⁠⁠⁠⁠⁠Executive Council for Leading Change (ECLC)⁠⁠⁠⁠⁠⁠⁠⁠[email protected]

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