ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "The Marketing Survival Guide : Episode 3 : Snapchat & TikTok"
Episode Synopsis
(Formerly known as 'The Kickasserole')
We're talking Snapchat and TikTok today.
Some key differences:
Snapchat: younger audience, lower average income
TikTok: skews younger, but a good chunk of the audience is middle-aged. Much more affluent audience.
This high-level overview is for businesses who aren't necessarily using either platform as of yet, or aren't actively using their profiles as a tool to grow their business.
If you're a pro this will be very boring - so stay tuned for more detailed marketing podcasts in the future.
This episode's O N E * T H I N G ? Identify your key audiences and give them a personality.
OH AND OF COURSE CLAIM THOSE USERNAMES.
We're talking Snapchat and TikTok today.
Some key differences:
Snapchat: younger audience, lower average income
TikTok: skews younger, but a good chunk of the audience is middle-aged. Much more affluent audience.
This high-level overview is for businesses who aren't necessarily using either platform as of yet, or aren't actively using their profiles as a tool to grow their business.
If you're a pro this will be very boring - so stay tuned for more detailed marketing podcasts in the future.
This episode's O N E * T H I N G ? Identify your key audiences and give them a personality.
OH AND OF COURSE CLAIM THOSE USERNAMES.
In God we trust