ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "The Marketing Survival Guide : Season 2 - Episode 3 : The Research Phase"
Episode Synopsis
This week on The Marketing Survival Guide, Emily and Kassie share the "not so sexy" research strategies and methods that go into a rebrand. It's easy to have a beautiful logo and a great communication strategy; however, if those foundational pieces aren't rooted in research then you're brand might (will) run into some hurdles along the way.
From data mining current insights, conducting surveys, focus groups, SWOT Analyses, and more – The gals of N8 are here to give you enough information to be dangerous when approaching the research phase. They also have a bangin' new music bed intro.
This episode's O N E * T H I N G? Start by taking a look at your reviews. Who does your current audience say that you are? Is that the way you want your business to be perceived? What would you change?
From data mining current insights, conducting surveys, focus groups, SWOT Analyses, and more – The gals of N8 are here to give you enough information to be dangerous when approaching the research phase. They also have a bangin' new music bed intro.
This episode's O N E * T H I N G? Start by taking a look at your reviews. Who does your current audience say that you are? Is that the way you want your business to be perceived? What would you change?
In God we trust