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Listen "Jay Wright, CEO of Virgin Wines tells us how he also manages to lead marketing as the CMO"
Episode Synopsis
Jay Wright took over as CEO of Virgin Wines back in 2008 and has transformed the company into one of the largest online wine merchants in the UK, selling over 1 million cases a year.
He explains how his previous roles led him to naturally take on the role of CMO as well as CEO of the hugely successful company.
We also cover how Virgin Wines successfully recruit new customers through partnership activities, keep those customers subscribing and discuss the company's future plans (*hint it includes beer and spirits)
He explains how his previous roles led him to naturally take on the role of CMO as well as CEO of the hugely successful company.
We also cover how Virgin Wines successfully recruit new customers through partnership activities, keep those customers subscribing and discuss the company's future plans (*hint it includes beer and spirits)
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