Guest interview today! It's been a while since I have had someone come on the show so I am really looking forward to my conversation today with Aleric.  Aleric and I go way back! He's a real genius with YouTube Ads... Aleric is a YouTube ads experts, specifically for webinars.  He runs a company called AdOutreach, which helps entrepreneurs & marketers harness the power of YouTube Ads to grow & scale their businesses. Aleric has been on YouTube for over 10 Years & scaled his first channel on YouTube to over 400k+ subscribers. His company AdOutreach has helped hundreds of clients leverage the power of YouTube Ads to generate a collective 8-figures in revenue. ------- You want to place yourself as an expert and reach those who are looking for an expert.  If you put yourself across as an expert and you reach the lay-person who is not looking for that higher level of strategy, you will get alot of leads, but are those leads the highest quality ones that will actually convert down the road? - Aleric ------- In this episode: YouTube Ads: biggest misconceptions  YouTube Ads: strategy and targeting Three Elements: Creating, Targeting, Offer Creating Captivating Ads and lead cost Quality Leads Facebook ads v. You Tube ads Put yourself across as an Expert and reach for those looking for a higher level strategy "Layering" your campaign Think critically about your marketing - "The first step in a journey your customers are taking." Importance of your copy, recording, and testing Secret sauce... URL affinity Connect with our Guest: Gift for Listeners: https://www.adoutreach.com/gift YouTube Ads to Skyrocket Leads & Sales Webinar: https://www.adoutreach.com/webinar Talk with Aleric's YouTube Ads Advisors: https://www.adoutreach.com/apply ----------------------------------------------------------------- If you like what you heard today, check out our recent podcasts on iTunes and comment! Want to get involved? Check out our course to join in the movement ! Watch as we re-launch my personal brand happening now! Connect with Us: Subscribe to this podcast and Comment on iTunes. Are you interested in Joel's High Ticket Courses training? This is his revamped Mini-Webinar course with brand-new content. Check out Joel's new and improved training here: High Ticket Courses Get your free case study here. Looking to work with Joel directly? We offer done for you services and [NEW EFFECTIVE] game plan strategy sessions. Please view our services on the webpage and here -> https://newwaytolaunch.com Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Apply here!  For any questions, email myself at [email protected].  Thanks!

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