The Franchat Podcast: Ep 13 Owner Operated Units

31/08/2024 36 min

Listen "The Franchat Podcast: Ep 13 Owner Operated Units"

Episode Synopsis

In this episode, hosts Tim Morris, Natalia Shvarts, and Kevin Aires dive into a crucial topic for franchisors: Should you continue to operate company-owned units after establishing your franchise?
🔍 Key Discussion Points:

The Role of Pilot Operations: Why starting with a company-owned unit is essential before franchising.

Challenges of Dual Roles: Managing both a company-owned unit and a franchise network—can it divide your focus?

Innovation & Testing: How maintaining a company-owned unit can serve as a testing ground for new ideas and products.

Franchisee Relations: The impact on franchisee trust and communication if a franchisor doesn't operate a company-owned unit.


🤔 Is it worth the effort? Tune in as we explore the pros and cons of maintaining a company-owned unit and what it means for the future of your franchise.
Whether you're a franchisor, franchisee, or interested in franchising, this episode offers valuable insights into the operational decisions that shape successful franchises.