Haukur Skúlason is the spirited CEO and Co-founder of Indo, Iceland's trailblazing challenger bank. Championing a radical shift in banking's DNA, Haukur is on a mission to reinvent trust. As the mastermind behind Indó, he is gearing up to bring an end to "bullshit banking", striving for a relationship where customers not only trust but genuinely like their bank.
Backed by a spirited team and armed with two decades of banking and fintech experience, including roles in incumbent giants and a fintech adventure, Haukur has harnessed the best of both worlds to pioneer Indó's neo-banking revolution. By resurrecting customer-centricity, pricing fairness, and a touch of green mascot charm, Haukur and Indó are rewriting banking's story, putting the "customer" back in "customer-first."

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