Airline Leaders Interview Series – Juliana Ramirez [Flair Airlines]

20/10/2025 Episodio 74
Airline Leaders Interview Series – Juliana Ramirez [Flair Airlines]

Listen "Airline Leaders Interview Series – Juliana Ramirez [Flair Airlines]"

Episode Synopsis

This is the fourth episode of our 2025 Airline Leaders Series, brought to you in partnership with 815Labs!
In this series, we speak with top airline digital and ecommerce leaders to uncover how they drive growth, optimize digital performance, and build smarter strategies for the future.
For this episode, we traveled to Lisbon during the World Aviation Festival to meet with Juliana Ramirez, Chief Digital Officer at Flair Airlines.
In this episode, we talk about:


Building a “team of builders” and creating a culture of ownership


Balancing startup agility with corporate focus


The Flair FWD initiative and using digital products to rebuild customer trust


How guarantees like On-Time, Checked Bag, Travel Flex, and Disruption remove friction and build brand trust


The value of direct customer feedback through Flair’s Feedback Forums


Why curiosity and learning are the key skills for digital professionals in the age of AI


This episode is packed with insights on leadership, digital transformation, and culture for airline digital, product, and marketing professionals who want to learn how to move fast while building trust.
RESOURCES:
Full article with highlights and takeaways from this episode:
https://diggintravel.com/airline-leaders-juliana-ramirez-flair-airlines/

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