Data is important for customer experience. Providing a great experience is certainly a good thing, but it's not enough to assume that your program is delivering. You must gather the data necessary to either confirm you're doing it right, or find you need to make some changes in order to improve your CX. Host Steve Walker welcomes Tim Thoman, President and CEO of Performance Services, a company that designs and constructs high performance buildings, for a discussion on how they integrate customer data into their business' decision-making process. Connect with Tim on LinkedIn: https://www.linkedin.com/in/timthoman/ Learn more about Performance Services here: https://www.performanceservices.com/ Listen to more episodes and subscribe to The CX Leader Podcast at https://cxleaderpodcast.com Learn more about Walker at https://walkerinfo.com

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