Think of some of the best experiences you have had as a customer. What made it great? Did you feel like the experience matched the company's identity? Did any of it feel like it wasn't meeting the company's brand promise? Great experiences are consistent: you know what to expect when you interact with an organization that reflects their brand through their CX efforts. Host Sara Walker welcomes Chelsea Reynolds, marketing manager for YuMOVE, for a discussion on keeping experiences consistent with your organization's brand.  For a trascript of the episode, please visit the show notes page: https://cxleaderpodcast.com/consistency-is-the-key/ Learn more about YuMOVE at https://yumove.com/ Listen to more episodes at https://cxleaderpodcast.com/ Learn more about Walker at https://walkerinfo.com/ 

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