Privacy First: The Cookieless Revolution in Digital Marketing

The Customer Code - Decoding the Future of Marketing, AI, and Digital Strategy
14/03/2025 11 min

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Episode Synopsis

This episode examines the role of third-party cookies in marketing and the shifting landscape due to privacy regulations like GDPR and CCPA. Hear about innovations like Google's Privacy Sandbox, first-party data strategies, and how companies, big and small, are navigating these changes. Discover how building consumer trust and embracing privacy-first approaches are paving the way for the future of digital marketing.

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