What if you’ve been thinking about podcast monetization all wrong? Greg Wasserman, Head of Relationships at RSS.com, breaks down what real ROI looks like—beyond ads and sponsorships. Whether you're a hobbyist or chasing full-time creator status, this conversation will reshape how you think about growth, strategy, and what it means to actually win in podcasting.You'll learn:How to turn your podcast into a lead magnet for opportunitiesWhy most podcasters fail—and how not toThe overlooked value of community, trust, and long-term thinkingWhether live shows and local partnerships are worth itWhat analytics actually matterIf you're serious about podcasting, this episode gives you the roadmap—and the reality check.Subscribe for more interviews and unfiltered conversations about creative journeys, content strategy, and the real stories behind the mic.

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