In this episode of the Content Spark podcast, Helen discusses the art of storytelling on social media, emphasizing the importance of authenticity and connection. She explores various types of stories that resonate with audiences, such as client success stories and personal moments, and provides practical tips on how to share these stories effectively. Helen also highlights different formats and hooks for storytelling, encouraging listeners to embrace their unique narratives and engage with their audience in a relatable way.takeawaysStorytelling is about showing, not selling.People want to see the human behind the business.Client success stories are powerful social proof.Behind-the-scenes content builds trust and connection.Everyday moments can become relatable stories.Use simple formats to make storytelling easy.Hooks are essential for capturing attention.Instagram Stories are a safe space for storytelling.You don't need a marketing degree to share your story.Connection is what makes social media social.Sign up for my ⁠FREE InstagramConfidence Call⁠ – we’ll chat through what you’re currentlydoing, see what can be done better and see if my coaching programme – The One Where You Learn Instagram – is agood fit for you.   Join in with my ⁠⁠Five DayInstagram Stories challenge⁠⁠ for only £20 - learn how brilliant Stories are for your reach andengagement and why you should be using them for yourbusiness. If you love aset of instructions, this challenge is for you! Need one of my ⁠content power hours⁠?Great! We can chat about all things content or get reallyspecific to yourbusiness and plan out some content ideas to get you unstuck.The hour is yoursto do with what you will! Here’s your link to download my ⁠ContentVault Starter Kit⁠to make a start on creating your own game-changing contentvault for yourbusiness. Download my FREE guide to help you create content withoutthe stress:⁠⁠⁠Your first content vault -ten posts in ten minutes - download ithere!⁠⁠⁠  Connect with meIf you've enjoyed this episode take a screenshot and tag mein your stories @heleninthedetailI would love to hear from you so why not follow me onwww.instagram.com/heleninthedetail and we can chat in DMs!

Ver todos los episodios