Why free work is a smart strategy for personal branding!

05/01/2021 11 min
Why free work is a smart strategy for personal branding!

Listen "Why free work is a smart strategy for personal branding!"

Episode Synopsis

I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge listeners to think differently about the brands they interact with every day by showing how their 'One Word' core value helps them break through, as well as share valuable topics in the branding arena that will help you Stand-out Conquer Obstacles and Reach Excellence...in other words SCORE. Let's listen to today's brand topic...WHY FREE WORK IS A SMART STRATEGY FOR PERSONAL BRANDING!

More episodes of the podcast The Catalyst Effect with Rich Keller