The Business of Influence

Por: Style ID Africa
Welcome to the ultimate podcast for all things influencer marketing. Join our hosts, Style ID Africa Director Tami Ruschin and award winning influencer Leroy Marc, as they delve into the dynamic influencer landscape.

Every week, we bring you engaging conversations with a diverse range of guests, including brand managers, influencers, content creators, PR and media experts, and entrepreneurs.
With a finger on the pulse of the industry, we explore topics that matter, from social and digital media to online trends, monetisation strategies, new technologies, and the ever changing landscape.
42 episodios disponibles

Latest episodes of the podcast The Business of Influence

IMC EPISODE 8 : Authenticity, Engineering & Salience with Marketing of Volkswagen, Bridget Harpur 11/11/2025
IMC EPISODE 7: The Power of Authenticity in Marketing with Phathiswa Sefatswa | Clicks Group 10/11/2025
IMC EPISODE 6: Marketing That Moves People with Zain Naidoo | Head of Digital Marketing at Dis-Chem 10/11/2025
The Founder's Desk Episode 4 | The Business behind a multi-gen work place with Maishe Mashigo 04/11/2025
IMC EPISODE 5: The Creative Revolution at Nedbank with Khensani Nobanda 31/10/2025
The Founder's Desk Episode 4 | Understanding Clients & Their Needs with Zandile Khulu 28/10/2025
The Founders Desk Episode 3 | New Business Mining - Bringing home the bacon with Lindo Mkhize 21/10/2025
Pilot | Foundations from the Founder's Desk 14/10/2025
The Founders Desk Episode 2 | New Business Mining - Bringing home the bacon with Lindo Mkhize 14/10/2025
IMC EPISODE 2: Building Trust Through Influence with Melusi Mhlungu | CCO of We Are Bizarre 10/10/2025
IMC EPISODE 1: Marketing Shifts with Dale Hefer | CEO of IMC 03/10/2025
EPISODE 10 | Mic Check: How Podcasting Is Shaping Culture, Commentary & Clout in South Africa 15/09/2025
EPISODE 9 | Boardroom to Backstage: Why this Generation is Choosing Purpose Over Payslips 10/09/2025
EPISODE 8 | Pivot or Perish: What Keeps B2B Talent Relevant in the Creator Economy 10/09/2025
EPISODE 7 | Shem, That Campaign Flopped 09/09/2025
EPISODE 6 (Part 1) | Rooted & Radiant: How South African Beauty Founders Are Redefining Skin & Hair Culture 11/08/2025
EPISODE 5 | Brands Love Culture, Until It Gets Loud 07/08/2025
Episode 4 | Disrupt to Deliver: How Creators Are Rewriting Brand Playbooks 07/08/2025
Episode 3 | Rewriting South Africa’s Influencer Playbook with Sbahle Sithole 06/08/2025
Episode 2 | New Wave Niches : What’s Hot and What’s Not: SA’s Influencer Niches Exposed 06/08/2025
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