The B2B Playbook

The B2B Playbook

Por: Kevin Chen & George Coudounaris
Selling Business to Business? Trying to do everything, but not sure if any of it works? We’re here to help!

We're Kevin and George - digital marketing professionals who are here to share with you the RIGHT plan so you can get your amazing business growing online. We’ve waded through the noise, made the mistakes, and found what works so you don't have to.

We also share tips, tricks and templates from our upcoming playbook and insights from successful people in the industry.

If you’re in a B2B business and like to see your marketing work for you, then this is the podcast for you!

Subscribe to get the latest from the B2B Playbook first.

Join our CLUB of B2B owners and marketers on LinkedIn sharing their experiences https://www.linkedin.com/groups/13980317/

Want more? Check out our weekly articles on https://theb2bplaybook.com/

Remember, with the right plan, anyone can grow their business online!
216 episodios disponibles

Latest episodes of the podcast The B2B Playbook

Mostrando página 4 de 11

#151: Webinar Guru Shows Us How To Drive More Sales Opportunities - Justin Zimmerman 26/08/2024
#150: Reach More B2B Customers with The Dream 100 Technique 19/08/2024
#149: Are You Overcomplicating Demand Generation? Here's how to simplify it (George Coudounaris on TMW) 12/08/2024
#148: How to Reduce Churn with Onboarding and Increase Revenue with Expansion | CRO School - pt.5 05/08/2024
#147: Maximize Your Chances of Winning Deals | CRO School - pt.4 29/07/2024
#146: How to Build Relationships of Trust and Make Companies Want to Buy | CRO School - pt.3 22/07/2024
#145: Foundations to Set Up Your Revenue Engine | CRO School - pt.2 15/07/2024
#144: 5 Steps to Building an End-to-End Business Growth Engine | CRO School - pt.1 08/07/2024
#143: Should You Take Our Demand Generation Course? Who it's for, outcomes and more 01/07/2024
#142: Get a Competitive Edge with Voice of the Customer Research (VOC) - Alan Hale 23/06/2024
#141: Demand Generation, Sales & Marketing Alignment, and AI in B2B - Steve Armenti (ex-Google) - Demand Gen mini-series Ep.13 17/06/2024
#140: Getting sales and marketing working better together - Demand Gen mini-series Ep.12 10/06/2024
#139: Our B2B Demand Gen Tech Stack: what we use and recommend - Demand Gen mini-series Ep.11 03/06/2024
#138: Demand Generation KPIs: What to measure at each stage - Demand Gen mini-series Ep.10 27/05/2024
#137: How to Budget for Demand Generation (creation vs capture allocation) - Demand Gen mini-series Ep.9 20/05/2024
#136: Our Demand Gen Content Framework that Drives Pipeline (plus how to get it seen by your audience) - Demand Gen mini-series Ep.8 13/05/2024
#135: The 5 BEs Framework: A Step-by-Step Guide to Driving Demand Generation - Demand Gen mini-series Ep.7 06/05/2024
#134: 5 Steps to Transition from Lead Gen to Demand Gen - Demand Gen mini-series Ep.6 29/04/2024
#133: 10 Questions to Decide If You Should Start a New Demand Gen Strategy - Demand Gen mini-series Ep.5 22/04/2024
#132: How To Build A Winning Business Case and Get Internal Buy in For Demand Generation? - Demand Gen mini-series Ep.4 15/04/2024
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