On this episode of Tech Salescraft, James is delighted to be joined by Nicola Atchison, Vice President of Sales at Accruent.Nicola's impressive history of a leadership and sales background provides us with an exclusive insight into her experience, both culturally and professionally. Nicola brought her expertise and dynamism to this episode as we critically engage with the importance of agility, highlight the value of a successful sales playbook, and the difference it can make to a strong, collaborative team. Twitter: @NorthStarrRecInstagram: @NorthstarrrecTech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

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