Joining James on today’s episode of Tech Salescraft is Joseph Mara, Director SLED Sales Business Unit, US Public Sector at NetApp.In this episode, Joseph shares their personal journey, highlighting the importance of working smarter instead of harder. He emphasises the need for continuous learning, recognising that what brought us here may not take us there.The pair discuss Joseph's practical tips on planning the right time to hire, identifying the ideal candidate persona, and conducting effective interviews. As well as the essential role of mentorship, onboarding, and team support, especially in remote work environments.Tune in for an enlightening conversation on adapting, growing, and becoming a better leader every day.Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

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