Ever been on the brink of closing a big deal when someone says, “Actually… we need a 12% discount”? Us too.In our latest episode, we share how one logistics company turned a "take it or leave it" ultimatum into a collaborative triumph (complete with ESG dashboards and bonus cargo optimization).We dive into:- The importance of co-creating value beyond price- Why transparency beats power plays in negotiations- How to build deals that don’t just close, but thrive long-term🎧 Listen now if you’re ready to turn awkward deal moments into win-win partnerships.#SalesStrategy #BusinessDevelopment #WinWin #B2BDeals #TeaAndTimbits #NegotiationHumor

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