Listen "Business New Year - Customer Experience"
Episode Synopsis
We’re back from our weather updates across the globe (you're welcome) to kick off the “Business New Year” with a bang—or at least with fewer bad pitches. In this episode, we dig into the surprisingly elusive art of customer experience and why your 20-slide company history isn’t winning you any deals.Andy shares a story of a pitch so generic it could've been written by a chatbot in 2011, and we riff on how tailored value, consistency, and cross-functional support are the real MVPs of customer loyalty. We also dive into why renewal doesn't always mean contracts—it means relevance.If you're looking for ideas on how to stand out without just shouting louder, this one’s for you.
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.