ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "007 - Break Down the Silos"
Episode Synopsis
Suitscast 007
It's ironic how easy it can be to stop communicating in a communications industry like advertising. Avoiding the pull to silo up in agency departments is key in keeping a spirit of collaboration and keeping all ad agency personnel in the loop on your clients. Being in a client-facing role means your colleagues in other departments will only know what you tell them about your clients.
Megan Paquin from &Barr offers excellent insights on the above and more from her PR background:
How to balance managing clients directly day-to-day vs. delegating to employees under you (if you're in a management role)
Using transparency to avoid agency silos and encourage idea creation
Diving deep into the evolution of PR, including the state of influencers in 2018
Megan's bio: http://meganp.andbarr.co
This podcast is powered by Pinecast.
It's ironic how easy it can be to stop communicating in a communications industry like advertising. Avoiding the pull to silo up in agency departments is key in keeping a spirit of collaboration and keeping all ad agency personnel in the loop on your clients. Being in a client-facing role means your colleagues in other departments will only know what you tell them about your clients.
Megan Paquin from &Barr offers excellent insights on the above and more from her PR background:
How to balance managing clients directly day-to-day vs. delegating to employees under you (if you're in a management role)
Using transparency to avoid agency silos and encourage idea creation
Diving deep into the evolution of PR, including the state of influencers in 2018
Megan's bio: http://meganp.andbarr.co
This podcast is powered by Pinecast.
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008 - Winning & Onboarding New Clients
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006 - Being an Effective Team Player
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001 - From the Client's Perspective
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000 - Start Here!
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