Hippo Highway: Steering ChatGPT - A Tactical Guide to Writing Subject Lines and Winning Campaign Ideas

05/09/2023 51 min Temporada 2 Episodio 10
Hippo Highway: Steering ChatGPT - A Tactical Guide to Writing Subject Lines and Winning Campaign Ideas

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Episode Synopsis

Steve Error, Sales Director at Signals, Jordan Crawford, Founder of Blueprint, and Dan Baird, Co-Founder & Product Lead at Wrench.ai, bring to light the different uses ChatGPT offers. These speakers from the AI Revenue Summit discuss winning campaign ideas and how AI can be used efficiently. To stay current on our latest events, follow us on Linkedin. Useful Timestamps: 3:53 - AI and Key Concepts6:31 - GPT's explained10:41 - Campaign ideas and custom instructions12:50 - Who are the three musketeers that can help me? 18:42 - Spend time tuning GPT to automate exactly what you want22:21 - Subject line ideas using GPT26:32 - Introduce something that's surprising to make it memorable32:01 - What data matters?33:32 - Additional risks and pitfalls35:18 - Prompt designs & engineering examples37:49 - Tree of Thought Example - ChatGPT Splitter38:48 - Introduction of custom instructions39:42 - Behavioral insights and traditional data46: 28 - Wrench.ai OFFER47:12 - Blueprint OFFER50:00 - Closing Remarks