Join host Jeremy Sutton on the Shreveport Bossier Local Lens as he interviews multi-passionate entrepreneur Robbin Kent, host of Write Copy That Connects. In this episode, Robbin shares her transition from a 20-year career as a school counselor to becoming a copy writing coach for online course creators and a communication strategist for local teams. Highlights & Timestamps: 00:00 – Intro & Guest Welcome Jeremy introduces Robbin and sets the stage for a conversation about entrepreneurship, communication, and connection. 00:25 – Robbin's Background in Counseling & Copywriting Robbin explains her two-pronged business: copywriting for online creators and communication coaching for local teams. 02:15 – The Power of Connection in Writing Why great copy isn't about selling, but about connecting with your audience's pain and goals. 04:00 – Shifting from Public Education to Entrepreneurship Robbin shares her leap from school systems to building a personal brand. 07:10 – Communication Breakdown in Teams The biggest problems teams face—and how Robbin helps fix them with structured communication strategies. 10:45 – Local Work vs. Online Work Robbin's take on why she loves working with both global and local clients—and how each fills a different need. 14:30 – Quickfire: Robbin's Favorite Tools & Books Books, tools, and practices she uses to stay creative, organized, and intentional. 19:00 – Advice for Aspiring Entrepreneurs Robbin's heartfelt message to anyone feeling stuck in their job but drawn to start something new.   You can reach Robbin Kent through the following channels: Email: [email protected] Website: robbinkent.com Instagram: @robbinkkent Facebook: Robbin Knight Kent Feel free to connect with her through any of these platforms.

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