What does it really mean to be seen? And why, even in 2025, does visibility still come with such a cost for so many women? In this episode, I'm joined by Antonia Taylor, a PR and communications strategist who helps businesses amplify women's voices and build cultures where female leadership can thrive. She's also the author of the powerful white paper Being Seen: Women, Leadership and Visibility at Work, which was released just last month.  In this episode, we talk about: The paradox of visibility  - how women are often overlooked when they stay quiet, yet criticised when they step into the spotlight. Why playing small can be just as harmful to us as pushing too hard. Why some people don't resonate with the term 'personal branding' and what they prefer instead  How to make visibility sustainable, with Antonia's practical tips from her contributors for building it into your everyday routine. Why visibility is activism - how one woman showing up makes it safer for others to do the same. How to "loop it through your heart" so your visibility feels authentic, not performative. This is one of those conversations that stays with you long after you've listened - thoughtful, honest, and full of wisdom about showing up as your real self. Connect with Antonia: Download the Being Seen white paper: https://www.antoniataylorpr.com/being-seen/ Follow Antonia on Instagram: @antoniataylorpr Connect with Vicki: Follow me on Instagram: @iamvickiknights Grab my free visibility guide: https://vickiknights.co.uk/visibility Website: https://vickiknights.co.uk Ready to work together? 📸 Book a BRANDING SHOOT with me: https://vickiknights.co.uk/brand-photography-services Join the waitlist for my UK Visibility Retreat in September 2026: https://vickiknights.co.uk/business-retreat-entrepreneurs-uk Get my self-paced course, UNCOVER YOUR MAGIC: https://vickiknights.co.uk/magic (Use the code SHOWING UP for 10% off) Get the Confidence Toolkit - powerful mindset audios to help you show up with confidence https://vickiknights.co.uk/toolkit

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