Julia Yule is the co-founder of Bloom and Blossom which provides natural skincare products for the whole family. She started the company 10 years ago with her sister-in-law Christina Moss. In that time alongside growing a business they have had 5 children between them. not to mention caring for a dog, cat and a tortoise. She left her job at Glamour Magazine to start the business and has grown it from just two people with an idea to a large team with stockists including SpaceNK, Waitrose and Sainsbury's. For Emmeline's bookshelf Julia recommends Roald Dahl's Matilda and Kindness Rules by Hello Lucky which she says is a particular favourite of her youngest daughter. She says it's about what truly matters and shows how we can teach our children about being kind.

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