From Zero to Category Leader in 15 Months

Shopify Masters
05/06/2025 38 min Episodio 695
From Zero to Category Leader in 15 Months

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Episode Synopsis

Former beauty exec William Smolen turned a personal need into a business opportunity—creating the pet wellness category and scaling WagWell into a leader in just 15 months.For more on WagWell and show notes click here.
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