Jonathan shares his love for woodfire cooking and explains why it’s essential to his restaurants.Takeaways:Use Woodfire for Flavor: Enhance dishes with the primal, smoky flavors of woodfire.Create Ambiance: Woodfire adds visual and sensory appeal.Understand Costs: Balance high-cost dishes with low-cost sides.Embrace Simplicity: Let the fire’s natural flavors shine.Want to connect directly with industry thought leaders like today's guest? MAJC has built an community of hospitality professionals, where insights and tools help drive sustainable, profitable businesses. To get early access to the MAJC Community, visit majc.ai.

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