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Listen "The Dating MBA: When Love Meets Metrics with Lidia Infante"
Episode Synopsis
Lidia Infante joins Jack Chambers-Ward for the most innuendo-filled episode of Search With Candour ever.
Lidia takes Jack through her dating life and how it helped her understand customer journeys and optimisation.
Understanding the Sales Pipeline: From leads (MQLs, SQLs) to opportunities and closed deals.
Choosing a North Star: The guiding metric that shapes your strategy.
Iterative Goal-Driven Optimisation: Experimenting with your strategy to impact your north star.
Lead Qualification: Identifying and pursuing the right opportunities, be it in love or business.
Red/Blue Ocean Strategy: Standing out in a crowded market (or dating pool).
How to use these concepts to grow in your career.
Lidia takes Jack through her dating life and how it helped her understand customer journeys and optimisation.
Understanding the Sales Pipeline: From leads (MQLs, SQLs) to opportunities and closed deals.
Choosing a North Star: The guiding metric that shapes your strategy.
Iterative Goal-Driven Optimisation: Experimenting with your strategy to impact your north star.
Lead Qualification: Identifying and pursuing the right opportunities, be it in love or business.
Red/Blue Ocean Strategy: Standing out in a crowded market (or dating pool).
How to use these concepts to grow in your career.
In God we trust