Episode 11: Combating PPC click fraud and a new Google SERP

Search with Candour
27/05/2019 33 min Temporada 1 Episodio 11

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Episode Synopsis

What's in this episode?
Mark Williams-Cook and Rob Lewis will be discussing how to combat PPC click fraud and what's changing with the new Google SERP.
New Google SERP
Google are changing how ads look and introducing favicons into search results
PPC Click fraud
How can you identify and combat click fraud?
You can get the full transcription and links for this episode in our show notes at https://search.withcandour.co.uk

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